Local music venue to ring in 2007 with one of the top names in wireless communication

St. Louis, Mo (Stl Press Releases) November 20, 2006 - ST. LOUIS?Verizon Wireless, the nation?s most reliable wireless network, will become the new name-in-title sponsor of St. Louis? premiere outdoor concert venue in 2007 as part of a seven-year deal announced today by Live Nation, the world?s largest producer, promoter and presenter of live entertainment. The current UMB Bank Pavilion in Maryland Heights will be renamed the Verizon Wireless Amphitheater St. Louis, and concert-goers will hear and see the difference.

?Live Nation is proud to announce Verizon Wireless as the new name in live entertainment in St. Louis,? said Mark Campana, President, Midwest-Music, Live Nation. ?This marks the beginning of an exciting venture and a great opportunity for Live Nation, Verizon Wireless and St. Louis music fans.?

Plans are already being made for the 21,000-seat venue that has hosted some of the biggest music acts in the world and millions of fans since 1991. In an effort to improve the concert experience, Verizon Wireless plans to offer many exciting programs next summer, including an on-site Wireless Caf? in the North Plaza, Text2Win promotions and special fly away contests. Select Verizon Wireless customers will also get an opportunity to gain early entrance to the concerts and special preferred parking.

?We look forward to becoming the home of great music and entertainment in the St. Louis area,? said Mark Crumpton, president?Kansas/Missouri Region, Verizon Wireless. ?From downloads to ringtones, music is a growing and important part of what our customers want. As the new Verizon Wireless Amphitheater St. Louis, we are linking two names known throughout the nation for giving you a front row seat to your favorite music.?

Crumpton said Verizon Wireless is currently working on plans to use its more than 25 retail stores in the area to promote the music venue and offer special incentives to customers. Concert-goers will also be able to use their wireless handsets to interact with the crowd during many upcoming events.

In addition to the Verizon Wireless Amphitheater St. Louis, Verizon Wireless has name-in-title live performance venues in San Antonio; Houston; Charlotte, N.C.; Indianapolis; Los Angeles, Virginia Beach, Va.; Bonner Springs, Kan.; and Birmingham, Ala.

###

About Live Nation

Live Nation is the world?s leading live entertainment company, annually connecting more than 67 million fans with their favorite performers at over 36,000 events. We are the largest producer of live concerts in the world, the second-largest venue management company and have a rapidly growing online presence. Live Nation creates superior experiences for artists and fans, regularly producing tours for the biggest superstars, including The Rolling Stones, Madonna, U2 and Coldplay. Globally, we own, operate and/or have booking rights for more than 170 venues, including the House of Blues-branded music venues and prestigious locations such as San Francisco?s Fillmore Auditorium, Jones Beach in New York and London?s Apollo Theatre and Wembley Arena. Live Nation?s websites collectively are the second most popular entertainment event websites in the United States, according to Nielsen//NetRatings. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol ?LYV.? For more information regarding concerts near you, Live Nation and its businesses, please visit our website at www.livenation.com.

For Press Inquiries Please Contact:

Amy Moorehouse

Live Nation, St. Louis

(314)333-8408

amymoorehouse@livenation.com

About Verizon Wireless:

About Verizon Wireless Verizon Wireless owns and operates the nation?s most reliable wireless network, serving 56.7 million voice and data customers. Headquartered in Basking Ridge, N.J., Verizon Wireless is a joint venture of Verizon Communications (NYSE:VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at www.verizonwireless.com. To preview and request broadcast-quality video footage and high-resolution stills of Verizon Wireless operations, log on to the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.

Contact:
Brenda Hill
jalden@rcig.net

Verizon Wireless Contact:
jalden@rcig.net